INTRODUCTION
Metaltech Precision Ltd is the SME of the UK producing machines and equipments for the firms operating in multiple industries. In the report, varied factors are evaluated like political, social, economic and technological factors are evaluated. Opportunities and threats that are created by the German Government, labor cost, the fiscal policy of the Government, social values of people and technology base Germany companies have discussed in detail.
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Political environment
Germany Government is taking each and every step to make sure that congenial business conditions are there in the nation. Germany Economic affairs Ministry export promotion instruments help small and medium-sized enterprises (SMEs) develop new markets abroad. Germany Government is also promoting foreign trade and in this regard Germany Government pays partial or all expenses that companies made to participate in trade fair abroad to explore new market. In respect to this relevant ministry of Germany Government work with Association of the German Trade Fair industry (AUMA) to identify trade fairs and exhibitions that will be held aboard and financing will be made in the year (Prajogo, 2016).
If Metaltech Precision Ltd will start production in Germany, then it can also create an opportunity for it through such kind of programs. Moreover, through these kinds of programs, multiple firms of Germany are getting the opportunity to grow their business. If their business will grow, then demand for machines will increase, which will create opportunity for Metaltech Precision Ltd in Germany market (Bah and Fang,. 2015).
Currently, in Germany Government is promoting 10,000 SME innovation projects by providing them financial support and assisting them to enter into partnership with research institutes linked to business or economic interests. If firm will start production in Germany and if it launch any innovative project, then it can also receive such kind of support from Germany Government. Hence, this will assist firms to improve its technology base and create customers at fast pace. Overall, it can be said by considering the political environment of Germany that there are ample opportunities for the firm in the Germany and it must start the production plan in the mentioned nation. There are multiple ways in which Germany Government is providing support to the business firms. This is the reason due to which mentioned nation is known across the world for innovation and engineering.
CONCLUSION:
From above, it is concluded that Metaltech Precision Ltd must enter into the Germany. This is because Germany Government is creating ample opportunities for the firms and also provides enough support to the innovation related projects. In Germany firm will also get highly skilled labor then UK. This will assist it speed up its innovation related project. German firms are more technologically advanced and firm can enter into joint venture with German firm or under an agreement can ensure technology transfer or simply buy advance technology. Technology transfer or purchase of advanced technology will help firm to innovate its technology base and will assist it to create customers at the fastest rate in the business. However, labor cost is high in the Germany other factors cannot be ignored like access to a skilled workforce, higher investment Germany made on its infra and business opportunities Germany Government create for the firms
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